Elliott Sadler is blunt when he considers his NASCAR career ending without a championship.
“(It) would be a huge void in my life,” he said.
The 43-year-old driver, in his 22nd and final full-time NASCAR season, makes his last run at an Xfinity title beginning with tonight’s playoff opener at Richmond Raceway (7:30 p.m. ET on NBCSN).
Four times in the last seven years Sadler finished runner-up for the Xfinity crown, including last season when he lost the title in the final laps to JR Motorsports teammate William Byron.
“Last year really hurt,” Sadler said. “Really, really hurt. We were in position to win that championship. I don’t know if I’m 100 percent over it yet.”
Sadler was upset last year with Ryan Preece, who slowed Sadler by challenging him for position as Sadler tried to hold off Byron with 10 laps left. Byron got by Sadler. Any hopes Sadler had for a title ended when he made contact with Preece’s car and cut a right front tire.
Sadler’s anger bubbled after the race and he yelled at Preece on pit road as NASCAR officials stood between them.
Sadler, who competed full-time in Cup from 1999-2010, has called it a “childhood dream” to win a NASCAR championship.
“If we’re not able to win a championship, it would definitely be a scar in my mind of not being a NASCAR champion after putting 20 years of effort into it, after being a kid and a fan and dreaming of being a part of this sport,” he said. “Now, that will not define me as a dad or define me as a person. I’ll still be able, hopefully, to do good things in my community, but it will definitely leave a mark.”
Before he gets to that point, he will have to get through his final race at his home track tonight. Richmond Raceway will honor the Emporia, Virginia, native by having Sadler’s children help with the command to start engines.
Even better for him would be going to Victory Lane with his family. Sadler has never won at Richmond in 56 starts in Cup, Xfinity and Trucks. Asked to recall his biggest moment at the track, he instantly brings up the 2005 Xfinity race when Carl Edwards bumped him out of the lead on the last lap to win.
“I’m probably more nervous about going to Richmond, trying to win the race than I am trying to make it to Homestead,” Sadler said.
When the season ends in two months, don’t expect to see Sadler at the track often in the future.
“I don’t see myself involved in any racing at all,” Sadler said of his post-driving career. “I’ve been offered a job to come do TV, but I don’t see traveling away from home to talk about racing.”
Instead he’ll coach youth sports teams.
“My dad was a huge coach growing up,” Sadler said. “My brother is a wonderful coach and I’ve been doing it for 15 years. I love it. We’re at the facility every night hopefully changing kids’ lives. It would be hard for me to do both at 100 percent. It’s not really that I’m retiring from racing, I’m retiring to coaching and to my kids.”
2. What might have been
Jimmie Johnson has witnessed how fine a line it is between winning and finishing in the pack the past two weeks.
At Indianapolis and Las Vegas, Johnson ran with Brad Keselowski during parts of those races only to see Keselowski win both and Johnson finish far behind.
After the end of stage 2 at Indianapolis, Keselowski was 16th and Johnson was 17th. About 30 laps later, Keselowski was third and Johnson fifth. Keselowski went on to win and Johnson finished 16th.
At Las Vegas, Keselowski was sixth and Johnson seventh with just over 100 laps left. Keselowski won. Johnson was headed for a top-five finish before contact late in the race with Kurt Busch’s car cut a tire and forced Johnson to pit. Johnson finished 22nd.
Keselowski has said that he has not had the fastest car in each of the three races he’s won heading into Saturday night’s race at Richmond (7:30 p.m. ET on NBCSN). Johnson and his Hendrick Motorsports team seek to perform the way Keselowski’s team has.
“Drivers make mistakes,” Johnson said. “Pit stops can go wrong. Unfortunate racing luck can happen. To get all of that to rise together, it takes a little bit of time. We have made a nice jump in speed. I still think we have some room to go there, but now we need to execute on all levels and take advantages of those opportunities that (Keselowski) has.”
While the team seeks to find that speed and execute, Johnson has gone winless in a career-long 50 races.
“I’ve been in a deeper hole before, my own personal experiences in motorsports,” Johnson said, referring to early in his career in off-road racing and then in NASCAR when he “risked it all” and moved to North Carolina to pursue a career in stock car racing.
“I didn’t have as big a spotlight on me and wasn’t a seven-time champion, so nobody really remembers those except me. So I know I will get through this. I’ve been through worse.
“We are moving the right direction. I believe we have hit the valley and are climbing back out.”
He’ll need to do so to advance to the next round of the playoffs. Johnson enters Richmond six points behind teammate Alex Bowman for the final cutoff spot to the second round.
3. Cole Custer’s self-assessment
With no driver announced for the No. 41 Cup car next year at Stewart-Haas Racing, it was easy for some to think that Cole Custer could move up to that ride.
Car owner Gene Haas seemed to quell such talk last weekend at Las Vegas. While saying he believes Custer “is a good talent,” Haas said of the young driver: “He needs to prove that he can win consistently in Xfinity before I think we’ll consider him for a Cup ride.”
Custer has one Xfinity victory in 64 career series starts. He’s placed second or third in five races this season.
So where does Custer believe he needs to improve?
“I think there are little things that I can do better,” he said. “Having the Cup experience this year has helped me with what happens in that series.
“I think for the most part I have speed every single weekend (in Xfinity). It’s just a matter getting the restarts right and working traffic better and controlling the race when you have the fastest car.”
Custer, who is in the Xfinity playoffs, also will run in Saturday’s Cup race. He’ll drive the No. 51 for Rick Ware Racing. It will be Custer’s third career Cup start.
4. Going for 4 in a row
Jimmie Johnson and Jeff Gordon are the only drivers to win four consecutive Cup races in the last 20 years. That’s the feat Brad Keselowski will seek to equal Saturday night at Richmond.
Since NSACAR’s modern era (1972), eight drivers have won four consecutive races: Cale Yarborough (1976), Darrell Waltrip (1981), Dale Earnhardt (1987), Harry Gant (1991), Bill Elliott (1992), Mark Martin (1993), Gordon (1998) and Johnson (2007).
5. NASCAR’s 5th President
Steve Phelps will become the fifth president in NASCAR’s history on Oct. 1.
Bill France Sr. held the position from 1948-72. Bill France Jr. took over from his father until 2000. Mike Helton was in that role from 2000-2015 before he was promoted to Vice Chairman of NASCAR.
The president’s position was not filled after Helton’s promotion until Brent Dewar took over that role July 13, 2017. Phelps is replacing Dewar, who will remain with NASCAR through the end of the season and transition to a senior consulting and advisory role in 2019.
Phelps will oversee all competition and business operations for the sanctioning body in his new role.
He has been more visible at races lately and presented Kyle Busch the regular-season champion’s trophy at two weeks ago at Indianapolis Motor Speedway.
In January, Phelps, as NASCAR’s chief global sales and marketing officer at the time, was thrust into the controversy about how NASCAR marketed younger drivers after Busch complained about the tactics and Clint Bowyer raised questions about the sanctioning body’s actions.
In July, Phelps defended the sport’s ability to attract sponsors.
“I think there’s a misconception out there that sponsorship in NASCAR is not doing well, and that’s not true,” he said at Pocono Raceway during an announcement that Gander Mountain will sponsor the Truck Series beginning in 2019. “We have more sponsors in this sport today than we’ve ever had. We’ve got almost half the Fortune 100, almost a third of the Fortune 500. It’s a lot of large companies who are in the sport not because it would be really cool to go racing. It’s because it works.
“So people tend to focus on, ‘Oh, my gosh, sponsor A left and sponsor B left,’ and for us, it’s like, ‘Okay, well, C, D, E and F also came on board as brand new sponsors.’ And then a plethora of others have renewed or extended for a period of time.
“I think this industry tends to focus on the negative. I’m not really sure why.”
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