sponsorships

Ryan Sieg lands full-time sponsor for 2020 Xfinity season

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Xfinity Series driver Ryan Sieg will have CMR Construction & Roofing as the full-time primary sponsor on his No. 39 Chevrolet next year, Ryan Sieg Racing announced Friday.

It will be the first time Sieg has had a yearlong primary sponsor in the Xfinity Series, which he has competed in full time since 2014.

The news comes with Sieg in the midst of his best season yet. He already has a career-best two top fives and six top 10s ahead of tonight’s race at Daytona International Speedway.

“I am really excited for the 2020 NASCAR Xfinity Series season,” Sieg said in a release. “We are a small family owned and operated team, and we’ve worked really hard to put together a great program. I can’t thank CMR, and everyone at the organization for believing in me, and RSS Racing.”

CMR Construction & Roofing first sponsored Sieg at Texas Motor Speedway in March and is on his car tonight in Daytona.

“We are excited to sponsor Ryan Sieg for the 2020 NASCAR Xfinity Series season. I raced alongside Ryan in the past, and the Sieg family are great people, both on and off the track,” said Jason White, president of motorsports for the company. “CMR is looking forward to a great partnership and racing program.”

White made 51 starts in the Xfinity Series from 1999-2014.

NOS Energy Drink to sponsor Roush Fenway, Ricky Stenhouse Jr.

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Roush Fenway Racing and NOS Energy are reigniting a partnership in a sponsorship deal for Ricky Stenhouse Jr.‘s No. 17 Ford.

Roush announced Wednesday the energy drink will be the primary sponsor for Stenhouse in the June 9 race at Michigan International Speedway and an associate sponsor the rest of the season.

NOS Energy was a primary sponsor of Stenhouse when he competed for Roush in the Xfinity Series in 2012 and won his second Xfinity title. NOS continued as a supporter of Stenhouse until 2015 in the Cup Series. NOS is also a supporter of Stenhouse’s sprint car team in the World of Outlaws Series.

“I’m excited to have NOS Energy back on our No. 17 Ford,” Stenhouse said in a press release. “They have been a great supporter and partner of mine since 2012 on and off the track. Their support throughout the entire racing community shows their dedication and passion to all forms of motorsports. It’s great to have them back in the Cup Series.”

NOS returns to Roush Fenway after sponsoring Joe Gibbs Racing in the Xfinity Series from 2016-18.

Joe Gibbs Racing extends partnership with Interstate Batteries in multi-year deal

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Joe Gibbs Racing announced a multi-year extension with Interstate Batteries Thursday, continuing its relationship with its longest-running sponsor.

Interstate Batteries, which has been a sponsor of JGR since its inaugural season in 1992, will continue as a primary sponsor on Kyle Busch‘s No. 18 Toyota in six Cup races per year.

JGR said the agreement will stretch the partnership beyond 30 years. This season marks their 27th year together.

Busch had the company on his car when he won his 200th national NASCAR race at Auto Club Speedway on March 17. It will be back on the No. 18 this weekend at Texas Motor Speedway. The company is headquartered in Dallas, Texas.

Interstate Batteries and Joe Gibbs Racing have visited victory lane 32 times in the Cup Series, including twice with Hall of Fame driver Dale Jarrett, 21 times with Bobby Labonte and nine times with Busch.

 

Select Blinds to sponsor David Ragan in Daytona 500, more races

Front Row Motorsports
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David Ragan will be sponsored by Select Blinds in some of the biggest races of the Cup season this year, including the Daytona 500.

Front Row Motorsports announced Tuesday that the online retailer of custom window coverings will be on Ragan’s No. 38 Ford in four races: the Feb. 17 Daytona 500, the March 10 TicketGuardian 500 at ISM Raceway, the May 26 Coca-Cola 600 at Charlotte Motor Speedway and the Cup playoff opener on Sept. 15 at Las Vegas Motor Speedway.

The partnership is rooted in the recent auction of one of Ragan’s 2018 Cup cars.

A car Ragan drove at Dover International Speedway was won by Select Binds co-founder and CMO Rick Steele, who bid $300,000 for it at Barrett-Jackson. The $300,000 went to Shriners Hospitals for Children, which sponsored the car.

“Rick and the team at SelectBlinds.com have been great to work with,” Ragan said in a press release. “They have really stepped up in a big way to support our race team and they’ll make a big impact at the Daytona 500. It makes me excited to get to Daytona, kick off our season, and have a great run with them. I’m looking forward to it.”

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Bubba Wallace lands sponsor for Daytona 500

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Bubba Wallace will be sponsored by AfterShokz in the season-opening Daytona 500, Richard Petty Motorsports announced Tuesday.

Wallace, who is scheduled to make an appearance on NBC’s The Today Show on Wednesday, will have the producer of open-ear headphones on the hood of his No. 43 Chevrolet as me makes his second start in the “Great American Race.”

Wallace made history in 2018 when he placed second in the race, making him the highest finishing African-American driver in the race’s history.

Richard Petty Motorsports

“After last year, we know we can win the Daytona 500,” Wallace said in a press release. “Our team at Richard Petty Motorsports knows how to put together a Chevrolet Camaro ZL1 that is capable of giving me the handling and speed I need.

“We raced up front last year at Daytona, both in the 500 and in July, so I expect us to do it that again. That’s going to make a great day for AfterShokz, too. I’m thrilled they are joining us in the journey this year. They have become friends of mine and we’re going to Daytona together to win it.”

Wallace enters the 2019 season with a new crew chief in Derek Stamets.

Wallace ended his rookie season 28th in the standings with three top 10s, including his Daytona 500 finish.

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