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NAPA to continue sponsoring Chase Elliott through 2022

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NAPA Auto Parts and Hendrick Motorsports announced an extension of their sponsorship deal through the 2022 Cup Series season on Tuesday.

The deal will have NAPA as the primary sponsor of Chase Elliott‘s No. 9 Chevrolet in 26 races each season.

NAPA will be on Elliott’s car for Sunday’s Daytona 500 (2:30 p.m. ET on Fox).

The Atlanta-based company has been a sponsor of Elliott since 2014 when he won the Xfinity Series championship with JR Motorsports.

This year marks Elliott’s fifth full-time Cup season. Elliott, 24, has been voted the Cup Series’ most popular driver the last two years.

MORE: Axalta, Hendrick extend deal through 2027

MORE: Alex Bowman’s sponsors for 2020 announced

Hendrick Motorsports reveals Jimmie Johnson’s sponsor for 2019-20


MARTINSVILLE, Va. — Ally Financial will serve as the primary sponsor for seven-time Cup champion Jimmie Johnson’s car for all 38 races in 2019 and 2020, Hendrick Motorsports announced Sunday on NBCSN.

Ally Financial, which will be on Johnson’s car for the 36 points races and two non-points races, replaces Lowe’s, which had been Johnson’s primary sponsor since his rookie season in 2002.

“This is a proud day for our entire organization,” said Rick Hendrick, owner of Hendrick Motorsports, in a statement. “Ally has built a tremendous brand by putting the customer at the center of their decisions and doing things right. In the same way, Jimmie has always put people first and handled himself like a champion in every sense of the word. Ally’s full-season commitment makes a powerful statement about their enthusiasm for him, our program and the direction of our sport. It’s an unbelievable fit, and all of us are thrilled to launch what will be a long and successful partnership.”

Ally Financial is a leading digital financial services company. Ally’s full scope of financial services offerings includes its award-winning online bank, auto finance and insurance businesses, digital wealth management and online brokerage platform, mortgage-lending services, and Corporate Finance operation. 

“We are beyond thrilled to be in the fast lane with Jimmie Johnson, one of the most successful drivers in the history of NASCAR, and with Hendrick Motorsports, a premier organization in professional sports,” said Jeffrey Brown, CEO at Ally, in a statement. “Both share Ally’s passion for delivering results for our customers and for our communities, with a deep commitment to ‘do it right’ for the people who count on us most. We look forward to working with this extraordinary team to build a strong and successful relationship as Ally enters this exciting sport.”

Said Johnson, who is signed with Hendrick through the 2020 season, in a statement: “The opportunity to work with a partner like Ally is incredible. Their commitment to leading in both the workplace and the community is something that resonates with me in a big way. They’ve sent a strong message about how much they believe in me and in our team, and I will do my part to make sure it’s the best investment they’ve ever made. I’m ready to chase more history with Ally on board the ‘48.’”

Hendrick Motorsports states that this announcement is the organization’s 17th new partner or renewal this season. That list includes Axalta (renewal through 2022), Hertz (new partner through 2019), Hooters (renewal through 2021), Mountain Dew (renewal through 2020), NAPA Auto Parts (renewal through 2020), Nationwide (renewal through 2020), Club Car (new partner through 2020) and Valvoline (renewal through 2022).



Check out Chase Elliott’s 2017 NAPA Auto Parts firesuit

Photo by Jared C. Tilton/Getty Images
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This week Hendrick Motorsports is slowly rolling out some of the firesuits its drivers will be wearing during the 2017 NASCAR premier series season.

Yesterday, they unveiled Kasey Kahne’s Farmer’s Insurance firesuit. Now it’s Chase Elliott‘s turn. Here’s the firesuit Elliott will wear when his No. 24 Chevrolet is sponsored by NAPA Auto Parts.

Jimmie Johnson will have a firesuit announcement tomorrow and Dale Earnhardt Jr. will have one on Thursday.

NAPA sponsoring Kasey Kahne Racing in World of Outlaws

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NAPA Auto Parts has announced it will sponsor Kasey Kahne Racing’s entry in the World of Outlaws Craftsman Sprint Car Series with Brad Sweet in 2017.

Sweet, a 21-time winner in the series, will drive the No. 49 sprint car with NAPA on the car for 42 of 90 races.

Sweet is the 2014 Rookie of the Year in the series.

“I’m excited to be part of the NAPA Racing family,” said Sweet in a press release. “I can’t thank them enough for coming on board and look forward to working with a company that is so ingrained in the motorsports community. Everyone works so hard at KKR and we can’t wait to put the NAPA car in victory lane.”

Kasey Kahne Racing, owned by the Hendrick Motorsports driver, has won over 120 World of Outlaws feature events, including the series championship with driver Daryn Pittman in 2013.

NAPA is a sponsor of Hendrick Motorsports.

“It’s a great opportunity for KKR and Brad to work with a company that’s been part of auto racing for many years,” said Kahne in the press release. “We had a NAPA in Enumclaw, Wash, where I grew up, and we bought a lot of parts there. It’s going to be awesome working together for the 2017 season and we’re really looking forward to winning races with them.”

The World of Outlaws season begins Feb. 15-19, 2017 at the Dirt Car Nationals at Volusia County Speedway in Barber, Florida.

Chase Elliott’s 2017 paint scheme will mimic NAPA Funny Car

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Chase Elliott‘s NAPA Auto Parts paint scheme for 2017 is getting a splash of yellow.

Revealed Tuesday on Elliott’s Instagram account, the No. 24 will again be predominantly blue but with yellow stripes down the side of the car as well as along the A-frames. The rear bumper will also be all yellow.

Elliott was looking to imitate the scheme Ron Capps uses on his NAPA NHRA Funny Car.

In his rookie Sprint cup Series season, Elliott qualified for the Chase and is ninth in points after the first race in the second round. While he’s led 342 laps and has 15 top-10 finishes, Elliott is still searching for his first career win at the series heads to Kansas Speedway.

@napaknowhow 2017, we're excited for it!

A video posted by Chase Elliott (@chaseelliott24) on