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NASCAR renames Cup championship trophy the Bill France Cup

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Starting this year, the winner of the Cup Series championship will be awarded the Bill France Cup, NASCAR announced Thursday.

The renamed trophy honors Bill France Sr., who founded NASCAR in 1947, as well as his son, Bill France Jr., who was the sanctioning body’s chief executive from 1972 to 2003.

“As the sport ushers in a new era, it’s fitting that my father’s name is associated with the highest mark of excellence in our sport,” said Jim France, NASCAR Chairman and CEO, in a press release. “My father and brother’s vision for NASCAR has been realized, many times over, as millions of fans follow and engage each week with the best racing in the world.”

The trophy will be given out on Nov. 8 at Phoenix Raceway.

Created by Jostens, the Bill France Cup, will maintain the size and shape of last year’s championship trophy and will feature outlines of the 24 Cup Series racetracks that comprise the 2020 season schedule. The trophy design will be updated as the race schedule evolves, and new tracks are introduced to Cup Series competition.