A new hope: Hailie Deegan’s success could transform NASCAR

Hailie Deegan
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DAYTONA BEACH, Fla. — An effervescent 18-year-old, who channels the sport’s pioneers in spirit and aggression, moves closer to leading a NASCAR movement.

But Hailie Deegan does not take this journey alone. With family close by and female competitors watching, Deegan’s rise through stock-car racing could open more driving opportunities for women. As long as she continues to succeed.

Deegan’s achievements are not measured against foes but history. She was the first woman to win an ARCA West race in 2018. Her runner-up finish in last weekend’s ARCA event at Daytona International Speedway tied Shawna Robinson and Erin Evernham for the best result by a woman in that series.

Brian Deegan with daughter Hailie before last weekend’s ARCA race at Daytona. (Photo by Jared C. Tilton/Getty Images)

Such marks are just the beginning, her father, former motocross superstar Brian Deegan, says.

“She’s going to be a pioneer to break down all these barriers that haven’t been done yet,” he told NBC Sports after celebrating his daughter’s Daytona performance.

“I’m excited that no girl has won yet because there is a chance to set records. That’s what our house has been about, setting records and creating new opportunities and just breaking down those barriers. I think she’s got a cool road ahead of her.”

Deegan’s Daytona performance came 10 years after Danica Patrick’s heralded stock-car debut at the same track. Patrick’s arrival raised hopes that more women could follow her to NASCAR, but those aspirations vanished as funding faded and results waned for many. Eventually, those obstacles sidelined Patrick. Deegan, who moved from Toyota’s development program to Ford’s program in the offseason, is poised to shake up the sport.

Others can’t wait, including Jennifer Jo Cobb, who has competed in the Truck series since 2010 minus the resources Deegan has.

“What I do hope is for her success,” Cobb told NBC Sports, “because what I’ve always wanted to see happen is for a woman to have the money so that we could prove that with the right resources it can be done.”

FADING HOPES

When Patrick made her stock-car debut in the Daytona ARCA race a decade ago, she was one of a series-record six women in the 43-car field. That Daytona Speedweeks also saw a female in the Truck race (Cobb) and two women in the Xfinity race, including Patrick. A few months later, Patrick was one of four women to compete in the Indianapolis 500.

“I thought it was super exciting,” Kenzie Hemric told NBC Sports of so many women racing in top levels in 2010, a year before she made her ARCA debut. “I thought, ‘Gosh, all these women are getting these chances and it’s going to be so good for me.’

“I thought I would be right there with them in a couple of years.”

Although Patrick had won an IndyCar race, led the Indianapolis 500 and appeared in multiple Super Bowl commercials, her move to stock car racing helped attract more attention.

“The way I liken Danica in NASCAR at the time is if we had a female quarterback playing for one of the major NFL teams,” said Norma Jones, who wrote a dissertation in 2016 on Patrick in NASCAR for her doctorate in philosophy at Kent State University.

Jones said among Patrick’s biggest impacts was showing that a woman could reach the heights of auto racing.

“If you can’t imagine something to happen or if you can’t place that there,” Jones said, “then it’s an impossibility for you.”

Kenzie Hemric, shown in 2015, was the first female selected to the NASCAR Next program in 2013. (Photo by Brian Lawdermilk/Getty Images)

Kenzie Hemric, whose last name was Ruston before she married NASCAR driver Daniel Hemric, also was a pioneer. She was the first female driver selected to the NASCAR Next program, which highlighted rising young talent. Kenzie Hemric was selected in 2013 and ’14. Among the drivers also chosen then were Chase Elliott, Erik Jones, Daniel Suarez, Ryan Preece and Cole Custer.

Hemric competed in K&N Pro Series East from 2013-15. Her first series race came a few weeks after Patrick won the 2013 Daytona 500 pole. That would be among the highlights for Patrick, who never finished better than 24th in the points before completing her NASCAR career with the 2018 Daytona 500.

Patrick, who did not have any stock-car experience before 2010, was a victim of unrealistic expectations that had a far-reaching effect, Hemric said.

“I think fans, sponsors and everybody expected more results out of her that weren’t necessarily achievable,” she said, “and I think just falling short on those unrealistic expectations made it really hard for other women and sponsors to help other women at that time.”

Lack of sponsorship left Hemric without a ride in the ARCA East Series after 2015. She ran Super Late Model races in 2016 but never made it back to NASCAR as a driver.

LOOKING TO THE FUTURE

McKenna Haase scans the living room in the Indianapolis home she rents and sees a sprint car seat, midget car seat, asphalt car seat, her racing helmet and seat belts.

Haase, who turns 23 Thursday and again will race sprint cars this season, became a race fan after a chance meeting with Kasey Kahne at a Nashville, Tennessee mall when she was in the third grade. Her passion for racing grew and she later convinced her parents to let her compete.

She became the first female to win a sprint car race at Knoxville (Iowa) Raceway, which hosted its first automobile race in 1901 and is home to the Knoxville Nationals. Her victory came in 2015, a day before she graduated from high school as class valedictorian. Haase has won at Knoxville four other times.

One of the points Jones discussed in her 229-page doctorate dissertation about Patrick in NASCAR was the role of women in a masculine sport. Jones wrote that “women sporting competitors talk about desiring to be perceived as just athletes, without the gender identification.”

So does that mean recognizing Haase as the first female to win at Knoxville merely reinforces gender divides instead of celebrating a significant accomplishment?

McKenna Haase participated in NASCAR’s Drive for Diversity Combine in 2016 and ’17 but was not selected for the program either year. (Photo by Jerry Markland/Getty Images for NASCAR)

“The local people are probably sick and tired of hearing that phrase (track’s first female winner) over and over again, and even myself it’s like I want to just be known as a really good race car driver at this point,” Haase told NBC Sports.

“Now, are there other first female records that I’d like to break? Absolutely, because there is something to be said about going someplace that nobody has ever gone.”

She acknowledges that “it’s not like we need special treatment or anything like that, but we are at a disadvantage, so to be able to overcome something like that to accomplish something is special.”

Haase says there are numerous challenges competing in a male-dominated sport.

“It starts out fine until the next thing you know you get up into those higher levels and there’s that strength difference, there’s that bravery difference and there’s like a passion difference and a priority difference in what (female drivers) want to do with their lives,” she said. “Another challenge, I guess, would just be obviously the men in general. Now you’re looking around and there are hundreds and hundreds and hundreds of men at the track and one female.”

While she admits the obstacles can make the sport “very frustrating at times,” she said she races because “I was designed to be where I am for a reason.”

Those reasons include youth racers. She started the Compass Racing Development program in 2015 to give kids a chance to race an outlaw karts. She’s had about 10 children compete in that program, including four girls. Haase also will launch Youth Racers of America Inc. and plans to host a national motorsports camp in Indianapolis in December for 300-500 youth racers.

The idea for Youth Racers of America stemmed from a paper she wrote at Drake University on the economics of motorsports.

“I basically did a study on where I think our sport is missing and what our greatest value proposition is,” she said. “All my research tied back to youth motorsports and the lack of support in that area and support for the future of the sport.”

“IT’S FUN TO DO THE IMPOSSIBLE”

The poster came from T.J. Maxx and hangs in Jennifer Jo Cobb’s office in a race shop that barely holds five trucks and various parts and pieces.

A black high heel shoe is on the white poster. Above it reads: “The question isn’t who is going to let me, it’s who is going to stop me.”

On the opposite wall in Cobb’s office is a smaller framed poster with words over a giant lipstick kiss imprint that states: “Life is tough and so are you.”

Jennifer Jo Cobb has run more national series NASCAR races than any other woman except Danica Patrick. (Photo by David Rosenblum/Icon Sportswire via Getty Images)

“These are my sources of inspiration,” Cobb said. “I need to be reminded.”

Racing has not been easy for the 46-year-old Cobb, who has made 190 Truck starts and 31 Xfinity starts. Only Patrick (252 starts) has been in more national series NASCAR races than Cobb, whose team is beginning its 10th season.

She has done it with minimal resources. Even a week before Truck teams were to arrive in Daytona, Cobb needed to find wheels for her race truck, a driver’s uniform and possibly a hauler to transport her vehicle and equipment to Daytona because her team’s hauler was not operational.

Cobb is undeterred by such difficulties. She just thinks back to how her father, Joe, whom she calls her hero, raced.

“He had less money than anybody else he raced against,” she said. “Driving into the racetrack, just my mom, my dad and me at like 10 years old … and this moment is as clear as day for me, there was one tire on dad’s open trailer tire rack.

“I’m looking around and my mom’s commenting, ‘Look at all the tires these guys are bringing’ for local dirt racing. I said, ‘Yeah dad, why do we have only one tire?’ My dad’s response was ‘Because that’s the spare for the trailer, and if we break down we have to have that.’ ”

Cobb recalls that her father won that night.

“He taught me, not even realizing it, some really huge life lessons, that created my character, which is never give up,” Cobb said. “I say all the time I probably don’t belong here. I know I don’t. This is a sport for people with a lot of money.”

Even with the financial hardships and one top-10 finish in her Truck career,  if a younger female sought Cobb’s advice on racing, she would not dissuade that person.

“Look at all the things that people have said were impossible,” Cobb said. “My favorite is it’s fun to do the impossible. How many times was Walt Disney told that his little mouse dream was ridiculous. If you ask me, it’s nobody’s business to discourage you.”

EXTRA MOTIVATION

At a time when many teens attempt to navigate life’s complexities, Hailie Deegan experiences often take place in public.

She makes those challenges seem easy, often smiling, laughing and full of energy. Deegan is not afraid to share amusing experiences on social media including the time last year she put the wrong fuel in the van she drove and faced a repair bill in the thousands of dollars.

But it’s not always so much fun having everything you do watched.

Hailie Deegan (No. 4) trails Michael Self on the last lap of the ARCA season opener last week at Daytona International Speedway. (Photo by David Rosenblum/Icon Sportswire via Getty Images)

“Trust me, it’s a lot of pressure,” Deegan told NBC Sports. “It’s a lot that comes with racing, Being a girl in racing does bring attention. … At the end of the day it has its pros and cons. When you’re doing good, it gets you noticed. When you’re doing bad, it tears you down. That’s how racing is.

“Racing is kind of like the craziest roller coaster you’ll be on, emotionally. It takes a toll on you because you’re going to have lot more bad races than good races.”

Deegan’s victories have been memorable for more than the historic value. She made contact with the leader on the last lap in all three ARCA West races she’s won. Twice Deegan took the win from a teammate, including at Colorado National Speedway last June. Deegan, echoing a sentiment from generations of drivers, said after that win: “If you take a swing at me, I’m going to take a swing at you back.”

Deegan acknowledged after her runner-up finish at Daytona last week “that one thing I regret from the past two seasons was making more enemies than I should have. Carrying more grudges than I should have. That is something this season, especially coming to the ARCA Series and a lot of news drivers, I want to stay away from that and have people on my side.”

Especially young girls.

“That is always cool having little girls come up to me and say they want to be a race car driver one day,” Deegan said. “That motivates me more because you know what you are doing is right and all the work you are putting in is worth something.”

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Sport shows support for Gibbs family at NASCAR Awards

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NASHVILLE, Tenn. — The NASCAR community showed its support Thursday at the NASCAR Awards for the Gibbs family, grieving the death of Coy Gibbs on Nov. 6. 

During his interview on stage, car owner Joe Gibbs thanked the NASCAR industry for its support. (The NASCAR Awards show airs at 8 p.m. ET Saturday on Peacock).

Coy Gibbs, son of Joe Gibbs and father of Xfinity champion Ty Gibbs, died hours after seeing Ty Gibbs win the series title last month at Phoenix Raceway. Coy Gibbs, 49, was the vice chairman and chief operating officer at Joe Gibbs Racing.

Steve O’Donnell, NASCAR chief operating officer, introduced Ty Gibbs at the NASCAR Awards and noted that “everyone gathered tonight is all a part of the NASCAR family, and I know I speak for everyone that the entire NASCAR family is 100% percent behind this young man.”

Ty Gibbs received a standing ovation.

“Thank you,” he told the crowd, “that means a lot.”

Ty Gibbs spoke for less than a minute, thanking his team, sponsors, fans and the NASCAR community.

He closed his speech by saying “And thanks to my family. I love you. I hope everybody has a great offseason. Enjoy it. Thank you for all the support. Thank you for all the claps. I really appreciate it.”

Ty Gibbs spoke to the media earlier Thursday. Asked how he was doing, he said: “I’ve been doing good. Thank you for asking and definitely appreciate you guys. We’ve been doing good, doing a lot of stuff this week. … It’s been fun to experience this stuff.”

Asked about Joe Gibbs addressing the organization after Coy’s death, Ty Gibbs politely said: “For right now, I’m not going to touch on any of that subject at all. I’m just going to stick with all the racing questions and go from there.”

Cup champion Joey Logano said he spent time with 20-year-old Ty Gibbs on Wednesday at the champion’s dinner.

Logano said he told Ty Gibbs that “we’re here for you. You need something reach out.”

Brennan Poole joins Bayley Currey at JD Motorsports for 2023

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Brennan Poole will join Bayley Currey at JD Motorsports for the 2023 NASCAR Xfinity season, the team announced Friday.

Poole will drive the No. 6 car for the full season. Currey returns to the team’s No. 4 car for the season. Currey scored five top-15 finishes last season for the organization.

JD Motorsports is planning to run the No. 0 car next season. No driver or sponsor has been announced for that ride.

“We’re full throttle here and getting ready to go,” Davis said in a statement from the team. “Bayley and Brennan are signed on and looking forward to chasing races and points next year. We’re actively moving along looking for sponsor commitments and for drivers and sponsors for the No. 0 car.”

“We’ve always taken the approach here that we want to go after the series with multiple cars, and that’s how we’re looking toward 2023. The new schedule is very interesting and provides new challenges to our drivers and team members.”

The 2023 Xfinity season begins Feb. 18 at Daytona International Speedway.

Friday 5: Will Kyle Busch become NASCAR’s Tom Brady, Peyton Manning?

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NASHVILLE, Tenn. — The weight of an unfulfilled season, deciding where he’d race in 2023 and the impact on his Truck Series team are off Kyle Busch.

It’s back to racing for the two-time Cup champion, who seeks to reignite his career at Richard Childress Racing this season.

Busch performed his final duty representing Joe Gibbs Racing at Thursday’s NASCAR Awards (show airs at 8 p.m. ET Saturday on Peacock) and it’s now all about helping RCR win its first Cup championship since 1994.

MORE: NASCAR Awards red carpet scene

Busch will be with Richard Childress Racing this weekend at Circuit of the Americas for World Racing League endurance events. Busch said the team has turned an old Cup car into an endurance car for the event. Last year, RCR won an eight-hour endurance race there with Austin Dillon, Tyler Reddick and Kaz Grala.

Busch seeks better fortunes at RCR than what he’s had recently at Joe Gibbs Racing.

He has one Cup win in his last 53 starts — 14 drivers have won more races than Busch in that span, dating back to the July 2021 race at Road America.

His 17 top-10 finishes this past season were his fewest since scoring 16 top 10s in 2015. 

He was running at the finish in 29 of 36 points races — the first time he’s been running at the finish in fewer than 30 races since 2015. Two blown engines in the opening round of the playoffs led to failing to advance to the second round for the first time in his career. 

“It’s obviously been a challenging, not just this year, but the last little while,” Busch said Thursday at the Music City Center. “So, it’s kind of maybe a blessing in disguise, honestly, where it might just be time for a fresh start, time for something new, time for something different.”

He looks to future NFL Hall of Fame quarterbacks Tom Brady and Peyton Manning for inspiration.

Brady won six Super Bowls with the New England Patriots before  joining Tampa Bay and winning a Super Bowl in his first season with the Buccaneers.

Manning won a Super Bowl with the Indianapolis Colts before joining the Denver Broncos and winning a Super Bowl there in his final season in the NFL.

“I’m kind of looking at it as a Tom Brady, Peyton Manning aspect where they left great teams, great originations where they won championships and they were able to win a championship somewhere else,” Busch said. “I’d like to think I still have that opportunity to be able to do that at RCR.

“I look at the opportunity with the new Next Gen race car as an easier move to make now with that vs. years past with previous generation cars.”

He says that because with the previous generation of cars, there was a greater separation between teams because NASCAR did not regulate as much of the car. With the the Next Gen car, teams have the same parts. Two-time Cup champion Joey Logano that his team still has much to learn about the car and maximizing setups. 

Even with his struggles at the end of his tenure at Joe Gibbs Racing, Busch says he doesn’t go to RCR with a chip on his shoulder. 

“I don’t think I have anything to prove or I need to have a chip on my shoulder,” Busch said. “I just want to go out there and run well again. … I felt like we had a lot of strong runs this year. There were like six races I can count that we could’ve, would’ve, should’ve won and we didn’t whip is very frustrating. 

“We were so good at giving them away that I need to get back to I’m so good at stealing them and earning them.”

2. Special delivery 

Among the perks with winning a Cup title is getting the Champion’s Journal. Jimmie Johnson started the tradition after his 2010 championship. The existence of the journal remained a secret until 2017 when Johnson posted a picture on social media of him handing the journal to Martin Truex Jr.

The journal passes from champion to champion with the current champion holding on to it for a year and adding an entry for the next champion before handing it to them. Logano will receive the journal from Kyle Larson. 

“I can’t wait to read it again,” Logano said before Thursday’s NASCAR Awards. “I’m telling you, it’s probably one of the coolest things. Jimmie deserves all of the credit for coming up with the idea. 

“I wish it started sooner. It’s so interesting. Some drivers are very detailed what they write to the next champion and some are kind of quick and simple. It’s very interesting to read it. It’s cool. It’s a real secret. It’s kind of like an unwritten rule, you can’t take pictures of it and post it. It’s a thing that only the championship drivers know and have read and seen.

“Every time I get it, I’m so nervous. I’m like don’t spill anything on this thing, don’t lose it. It would suck to be the guy that loses that. That would be bad. I’m putting it right in the safe.”

Logano won his first Cup title in 2018. He then gave the journal to Kyle Busch, the 2019 series champion.

“It’s something you put a lot of thought into, at least I did,” Logano said of what he penned. “I wrote a letter to Kyle. You put a lot of thought into it. It’s something that will be there as long as our sport is around. I hope so at least. It’s a really great tradition.”

3. Fun factor 

The day of last year’s NASCAR Awards, William Byron said he wanted compete in more races outside NASCAR in 2022. 

Byron, who seeks to make Sunday’s prestigious Snowball Derby Super Late Model race, has fulfilled his goal, winning, gaining confidence but also having fun.

“What I got out of it was immediate fun, sort of relief,” Byron said of racing various Super Late Model races this year. “It was not racing the Cup car. It was different. It was not as stressful working with the team and things like that because there’s not as much on the line. There’s still prize money and things, and honestly you’re there to have fun. I enjoyed that.

“As I got going in it, I realized how productive it really was for me to do it, how much I was learning. As I did it more often throughout the season, I learned little nuances that were helping me get back in the Cup car with a better skill set.”

That element of fun stood out to Byron. Cup racing is full of pressure with the multi-million dollar sponsors, expectations to win and all the people at the shop relying on the car’s performance. That’s significant pressure, on top of what any driver puts on themself.

“There’s a lot of guys that you are trying to provide for and do a good job for,” Byron said of Cup racing. “There is a weight to that. You want to perform for those guys that work non-stop at the shop. There’s just a much broader net that you are casting as a driver. Whenever you go to the short track level, it’s you and six to 10 guys working on the car. … There’s natural pressure with what we’re trying to do at the Cup level because it is the No. 1 motorsports in the U.S.”

4. Looking for a ride

Ross Chastain says he’s been “trying for years” to get a ride in the Rolex 24 at Daytona International Speedway without success but that hasn’t deterred him.

“I’ve met with the president of IMSA,” said Chastain, who finished second to Joey Logano for the Cup title this season. “I’ve met with team owners. I’ve talked to drivers. I just can’t find my way in yet. I haven’t found the right person yet to either tell me how to do it or give me the opportunity. I could show up with sponsorship and get a ride, but how do I get in as a race car driver? I haven’t found that spot yet.”

Chastain said he’s reached out to some this offseason with no luck. 

He said the prestige of the season-opening IMSA event (Jan. 28-29, 2023) draws him but he also wants to gain more experience racing on a road course — even with his win at Circuit of the Americas this past season. And Chastain is not picky on the type of ride he’d like to have for that race.

“I’m not even looking to be in the top class. I want to find a mid-pack Xfinity team of the Rolex and go run there and experience it and then just to be around those road racers that do it year around. I know I could learn something. … I just want to race.”

5. Indy 500-Coke 600 double

It has been eight years since Kurt Busch competed in the Indianapolis 500 and Coca-Cola 600 on the same day, the last time the feat has been accomplished. 

Kyle Busch and Kyle Larson are among those who have expressed interest in running both races in the same day but don’t appear to be in a position to do so in 2023 because of the limited IndyCar rides available. 

Roger Penske, owner of the IndyCar Series and Indianapolis Motor Speedway, said he could see Jimmie Johnson attempting it this year, and others as soon as next year. 

“It’s about having the car and the manufactures, whether it’s Chevy and or Honda,” Penske said, referring to the IndyCar manufacturers. “All would be interested to see somebody run the double. Maybe Jimmie is going to do it, which would be great. 

“He has the experience. He did very well on the ovals. … It’s my understanding that he’s going to run potentially the 600 as one of his races (with Petty GMS). We’ll see.”

NASCAR Awards: Scene on the red carpet

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NASHVILLE, Tenn. — The NASCAR community gathered at the Music City Center to commemorate the 2022 season and celebrate Joey Logano‘s second Cup title.

The event can be seen at 8 p.m. ET Saturday on Peacock.

Here is a look at the scene on the red carpet before Thursday night’s NASCAR Awards:

Joey Logano and Brittany Logano (Photo: Dustin Long)

 

Ryan Blaney and Gianna Tulio (Photo: Dustin Long)

 

Kyle and Samantha Busch (Photo: Dustin Long)

 

Chase Elliott (Photo: Dustin Long)

 

Alex Bowman and Crystal Marsh (Photo: Dustin Long)

 

Tyler Reddick and Alexa De Leon (Photo: Dustin Long)

 

Denny Hamlin and Jordan Fish (Photo: Dustin Long)

 

Daniel Suarez and Julia Piquet (Photo: Dustin Long)

 

Chase Briscoe and Marissa Briscoe (Photo: Dustin Long)

 

Christopher Bell and Morgan Bell (Photo: Dustin Long)

 

Austin Dillon and Whitney Dillon (Photo: Dustin Long)

 

Kyle Larson (Photo: Dustin Long)

 

William Byron and Erin Blaney (Photo: Dustin Long)

 

Kevin Harvick (Photo: Dustin Long)

 

Ross Chastain and Erika Turner (Photo: Dustin Long)

 

Austin Cindric (Photo: Dustin Long)

 

Kurt Busch (Photo: Dustin Long)

 

Harrison Burton and Jenna Petty(Photo: Dustin Long)
Mario Andretti (Photo: Dustin Long)