GoFas Racing announced Saturday it has partnered with Zynga Poker as a primary sponsor on Matt DiBenedetto‘s No. 32 Ford for seven more races this year.
Zynga, a social game developer, first sponsored DiBenedetto in the March race at ISM Raceway after a social media campaign by the driver to attract sponsorship.
Zynga Poker will sponsor DiBenedetto during All-Star Weekend at the Charlotte Motor Speedway on May 19th, Pocono (June 3), Daytona (July 7), Watkins Glen (Aug. 5), Bristol (Aug. 18), Las Vegas (Sept. 16), and the season finale at Homestead-Miami Speedway (Nov. 18).
“We are inspired by Matt’s fans and excited to join the rally to keep No. 32 in the race,” said Monty Kerr, senior vice president for Zynga Poker in a press release. “Over the past 10 years, Zynga Poker players have shown the same passion and enthusiasm so we’re proud to partner with a team that loves their fans as much as we do.”
In a press conference Saturday at Talladega Superspeedway, the team said it has four unsponsored races remaining this season.
“I know we say it a lot, but it really has been a lot of fun working with and getting to know the Zynga Poker team,” team manager Mason St. Hilaire said in the press release. “Being able to put together a partnership just two days prior to the Phoenix race in March and to be able to turn it into what it has become today really speaks volumes for how perfect of a partnership this really is. With Zynga Poker’s global audience, we’re excited to engage a new generation of poker players and introduce them to NASCAR racing.”