NASCAR on NBC podcast, Ep. 96: Clint Bowyer on improving the race fan experience

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As a high-energy Type A personality who always is seeking ways to stay occupied, Clint Bowyer occasionally spends down time at racetracks keeping tabs on fans’ down time.

During a recent episode of the NASCAR on NBC podcast, the Stewart-Haas Racing driver explained how he likes touring the infield during race weekends to understand the fan experience.

“It’s about the experience,” Bowyer said. “It’s not about a race or practice or qualifying. It bums me out when I see people at a lull or void in our program. They just look like they don’t know what to do with themselves.”

Bowyer does think there have been some improvements made this season, starting with the reconfiguring of the fan midway with the return of the merchandise haulers at many tracks. That has helped rebuild a “carnival-type feel” to make fans feel entertained, Bowyer said. “It’s not enough in today’s day and age just to be entertained now and then. You’ve got to have something for these people every single moment, every minute they’re at the racetrack.”

He also approves of Indianapolis Motor Speedway’s hosting and promotion of concerts with bands such as the Chainsmokers.

“They’ve learned how to capture that young audience,” he said. “Everyone says our demographic is getting older, getting long in the tooth. If you want to capture kids, 30-year-old guys, that’s me. It’s going to take a lot to keep me entertained for three days. You’ll have to have stuff going on, a party going on. I want to be entertained the whole time I’m there, and by the way, I’m a race fan. I want to see cars on the track.”

Bowyer owns a dirt late model race team and said the dirt racing experience also sets a good example.

“Those Late Models, they’re going to put on a great show for the fans,” he said. “There will be moments in that race that people will be talking about for weeks to come. That is something we’ve got to work on in our sport. We’ve got to create more moments that people come and talk about for weeks to come.”

You can listen to the podcast by clicking on the AudioBoom embed below or download and subscribe to the podcast on Apple Podcasts by clicking here.

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NASCAR Saturday schedule at Sonoma Raceway

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Cup and Xfinity teams will be on track Saturday at Sonoma Raceway.

Cup teams will practice and qualify for Sunday’s race. Xfinity teams will qualify and race Saturday on the 1.99-mile road course in Northern California.

Sonoma Raceway

Weather

Saturday: Mostly cloudy with a high of 75 degrees. Forecast is for mostly cloudy skies, a high of 71 degrees and no chance of rain at the start of the Xfinity race.

Saturday, June 10

(All times Eastern)

Garage open

  • 12 p.m. – 8 p.m.  — Cup Series
  • 1 p.m. — Xfinity Series

Track activity

  • 3 – 4 p.m. — Xfinity qualifying (FS1)
  • 5 – 6 p.m. — Cup practice  (FS2)
  • 6 – 7 p.m. — Cup qualifying  (FS2)
  • 8 p.m. — Xfinity race (79 laps, 156.95 miles; FS1, Performance Racing Network, SiriusXM NASCAR Radio)

Alpha Prime Racing’s road woes don’t keep team from competing

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SONOMA, Calif. — Alpha Prime Racing owner Tommy Joe Martins laughs. He can. His Xfinity Series cars all are here at Sonoma Raceway.

At one point last week, it was not certain if his team’s cars would make it to Portland International Raceway.

“It was probably the toughest professional week I’ve had of my NASCAR career,” Martins told NBC Sports on Friday at Sonoma.

MORE: Kyle Larson leads Xfinity practice at Sonoma

The Alpha Prime Racing team had both its trucks break down and one of its haulers have mechanical issues last week on the way to the Pacific Northwest.

“We basically sent four pieces of equipment on the road and three of them broke,” Martins said.

For a time, the car Sage Karam is driving this weekend at Sonoma was left in a hauler in Kansas City because there wasn’t room in the dually Martins sent. It had room only for the car that was needed at Portland and other equipment. Karam’s car, which was to be a backup at Portland, was left behind.

“It’s a very helpless feeling when you feel like your stuff is stuck on the side of the road,” Martins said.

He still has one truck still in St. Louis and another in Oregon. Martins estimates the mechanical issues will cost his team about $50,000 when everything is totaled.

Trouble started well before the team left its Mooresville, North Carolina, race shop for Portland.

The Xfinity Series race at Charlotte was scheduled to run May 27. Rain forced that event to be rescheduled to May 29. Martins said the team had planned to send its trucks to Portland on May 28. With the race pushed back to the 29th, the travel schedule tightened.

It got worse.

After the Xfinity race started, rain came. With the Coca-Cola 600 scheduled for 3 p.m. ET that day – after being delayed by rain from Sunday – the rest of the Xfinity race was pushed back until after the 600. That further tightened the window on Xfinity teams to make it to Portland.

The Xfinity race ended around 11:30 p.m. ET on May 29. Alpha Prime Racing’s haulers left the shop around 6 a.m. ET on May 30.

The two trucks traveled together until issues in St. Louis.

The truck hauling the Nos. 44 and 45 cars had engine issues in St. Louis. The other truck kept going until it had mechanical issues with its hauler in Kansas City. The air bags on the hauler failed.

So, Alpha Prime Racing had a truck that worked in Kansas City with a hauler that didn’t and a truck that didn’t work in St. Louis with a hauler that did.

The truck in Kansas City went back to St. Louis to attach to the hauler and take those cars and equipment to Portland. Martins then had to find something to haul the stranded equipment in Kansas City and a driver. He eventually did. A dually left North Carolina for Kansas City. Once there, what fit in the dually was taken to Portland and what didn’t, including Karam’s Sonoma car stayed behind.

Yet, more trouble was headed for Martins and his team.

The truck that had gone back from Kansas City to St. Louis to take hauler that worked then broke down about 200 miles from Portland.

“I laugh knowing that we’re on the other side of it,” Martins said Friday of all the issues his team had transporting cars and equipment across the country.

“We’ve started to make plans and corrections for it not happening again,” he said.

That hauler that was left in Kansas City? It was repaired and transported to Sonoma, arriving earlier this week.

“Our guys are troopers,” Martins said. “Both of our (truck) drivers were just awesome about the whole thing. … They went through hell week as far as driving somewhere, fly back and pick something up, drive again and now are going to have to do the same thing getting back.”

When the garage opened Friday at Sonoma, Alpha Prime Racing had all its cars.

“I don’t think we had any major issues here, so that was good,” Martins said.

The focus is back on the track. Karam was 24th on the speed chart in Friday’s practice, leading Alpha Prime Racing’s effort. Dylan Lupton was 32nd. Jeffrey Earnhardt was last among 41 cars.

After Saturday night’s race, the team heads back to North Carolina for a well-earned weekend off.

Kyle Larson leads Xfinity practice at Sonoma

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SONOMA, Calif. — Kyle Larson posted the fastest lap in Friday’s Xfinity Series practice at Sonoma Raceway.

This is the first time the series has raced at the 1.99-mile road course in Northern California. Teams got 50 minutes of practice Friday.

Larson led the way with a lap of 90.392 mph. He was more than a second faster than the rest of the field.

MORE: Xfinity practice results Sonoma

Sheldon Creed was second on the speed chart with a lap of 89.066 mph. He was followed by AJ Allmendinger (89.052 mph), Cole Custer (89.020) and Ty Gibbs (88.989).

Larson, Allmendinger and Gibbs are among seven Cup drivers are entered in the Xfinity race. Aric Almirola was seventh on the speed chart with a lap of 88.750 mph. Ross Chastain was ninth with a lap of 88.625 mph. Daniel Suarez was 16th with a lap of 88.300 mph. Ty Dillon was 33rd with a lap of 86.828 mph.

Anthony Alfredo will go to a backup car after a crash in practice. He was uninjured in the incident that damaged the right side of his car.

Qualifying is scheduled for 3 p.m. ET Saturday. The race is scheduled to begin at 8:20 p.m. ET Saturday.

Anthony Alfredo’s car after a crash in Xfinity practice Friday at Sonoma Raceway. He was uninjured. (Photo: Dustin Long)

Saturday Sonoma Xfinity race: Start time, TV info, weather

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The Xfinity Series will compete for the first time at Sonoma Raceway this weekend. This is one of eight road course events on the Xfinity schedule this season.

Seven Cup drivers are scheduled to compete in Saturday’s race, including AJ Allmendinger, Kyle Larson and Daniel Suarez, who won last year’s Cup race at this track Allmendinger has won 11 of 25 career road course starts in the Xfinity Series.

Details for Saturday’s Xfinity race at Sonoma Raceway

(All times Eastern)

START: Golden State Warrior Patrick Baldwin Jr. will give the command to start engines at 8:08 p.m. … The green flag is scheduled to wave at 8:20 p.m.

PRERACE: Xfinity garage opens at 1 p.m. … Qualifying begins at 3 p.m. … Driver introductions begin at 7:35 p.m. … The invocation will be given by Earl Smith, team pastor for the Golden State Warriors and San Francisco 49ers, at 8 p.m. … The national anthem will be performed by 9-year-old Isis Mikayle Castillo at 8:01 p.m.

DISTANCE: The race is 79 laps (156.95 miles) on the 1.99-mile road course.

STAGES: Stage 1 ends at Lap 20. Stage 2 ends at Lap 45.

STARTING LINEUP: Qualifying begins at 3 p.m. Saturday

TV/RADIO: FS1 will broadcast the race at 8 p.m. ... Coverage begins at 7:30 p.m. … Performance Racing Network coverage begins at 7:30 p.m. and can be heard on goprn.com. … SiriusXN NASCAR Radio will carry the PRN broadcast.

FORECAST: Weather Underground — Mostly cloudy with a high of 72 degrees and a zero percent chance of rain at the start of the race.

LAST TIME: This is the first time the Xfinity Series has raced at Sonoma.