Racing with a purpose: Richard Childress Racing focused on returning to Cup victory lane

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DAYTONA BEACH, Fla. — Aligned side-by-side, NASCAR’s hierarchy is parked for all to see. Each race weekend, team haulers are positioned in the garage based on performance.

When the trucks arrived Feb. 16 at Daytona International Speedway to begin the new season, reigning Cup champion Jimmie Johnson’s hauler led the parade, followed by his Hendrick Motorsports teammates. Then came the Team Penske trucks. And Joe Gibbs Racing and three other organizations before the RCR trucks could park.

To walk from the Childress haulers to Johnson’s at the front of the field takes 136 steps. It’s a path that leads by exhaust-spewing cars, rumbling engines, scurrying crew members and gazing fans. Admittedly, some might take a few more steps, some not as many. But those steps more than anything measure where RCR is as it begins a critical season with Sunday’s Daytona 500.

A proud organization, which began with a headstrong driver and rocketed to prominence with an icon in the No. 3 car, has seen its place in the sport decline from its halcyon days.

“He and Dale Earnhardt, they were the standard,’’ car owner Rick Hendrick said of Childress. “When I first started, I didn’t think anybody would ever beat them.’’

Now, the organization is mired in a three-year winless drought, its longest since 1983. Richard Childress Racing faces a challenge to remain competitive against Hendrick, Penske and Gibbs, which have combined to win 80 percent of the last 56 Cup races.

While teams are known to go through cycles where they’re not as competitive — Gibbs won two races in 2014 before winning 26 the next two seasons — it is rare for an organization to go multiple years without a win and return to a spot among the elite.

Ten organizations have won since RCR’s last Cup victory, which came 109 races ago at Phoenix International Raceway in Nov. 2013.

“It’s not cool,’’ Ryan Newman said of his and RCR’s winless droughts. “You take it personally, and you fight harder.”

The battle cry is to win now, a feeling spread by car owner Richard Childress and passed to every executive, driver, crew chief, mechanic and employee.

“I can promise you the winless drought is keeping him up at night,’’ said NASCAR on NBC analyst Jeff Burton, who drove for Childress from 2004-13, about his former boss. “He wants to win in the worst way. I’m sure the wick is turned up pretty high.’’

Nothing else matters for an organization that once was so used to winning.

HALL OF FAME CAREER

Richard Childress was among the independents who drove in NASCAR and never had the same backing as the sport’s stars.

All but raised at Bowman Gray Stadium in Winston-Salem, North Carolina, Childress set out to drive when he was old enough. Sometimes just getting to a race was as much a challenge as racing.

Wife Judy recalls one time when it didn’t look as if her husband would be able to drive at Charlotte. His windshield was broke and he needed a replacement to compete. A search for a replacement proved futile. Childress rented a car and removed the windshield so he could put it on his car to race. After the race, he put the windshield back on the rental car and returned it.

While determined, Childress’ success was limited. As Cale Yarborough, Richard Petty and David Pearson won, Childress scored only three top-five finishes in 187 career starts in NASCAR’s premier series.

Childress realized he would be better off putting someone else in his car. The driver who replaced him in 1981? Dale Earnhardt.

The union lasted 11 races before Earnhardt went elsewhere for the 1982 season and Childress hired Ricky Rudd.

Two years later, Earnhardt joined Childress, forming one of the greatest teams in NASCAR history. They combined to win six championships and 67 races before Earnhardt’s death on the final lap of the 2001 Daytona 500.

After Earnhardt’s death, Richard Childress Racing went through a transition period. The organization won only one race from 2004-05. The team recovered and won 16 races from 2010-13 for its best four-year stretch since the mid-1990s with Earnhardt.

Since, though, Childress has not been back to Victory Lane in the Cup Series.

FALLING BEHIND

How does an organization struggle to win after having so much success for so many years? It’s never an easy question. Rule changes can throw teams off. Sometimes another organization or manufacture finds something that gives those cars extra speed. Or it could one of many other things.

Sometimes success can hide the truth.

Three years ago, Newman nearly captured the championship despite not winning a race. The old Chase format rewarded consistency. While the Childress cars weren’t the fastest, they could challenge for a crown with a steady performance.

Dr. Eric Warren, RCR’s director of competition, admits that thinking would impact the team later.

“It kind of masked the fact that we lost that kind of ability to close out and get some wins,’’ he said.

“We’ve … had a lot of discussions over the winter with the crew chiefs and everything else that when I’m in that fifth or sixth place in the race, those moments when you’ve got to make the right kind of calls, we need to not be trying to protect a top-five finish.’’

There have been other issues as well. Austin Dillon needed time to adjust to the Cup series after joining in 2014. The organization needed to find the right people for the right jobs. The cars weren’t as strong.

Childress began to see some signs of progress last spring even after Newman crashed in a test at Pocono when a tire went down. The team had been trying some new suspension geometry. They used what they learned at Pocono in August.

Dillon, who had never finished better than 13th at Pocono, hounded leader Kyle Larson in what was viewed as a race to halfway with rain the area that day. Rain eventually arrived, allowing Chris Buescher to score the surprise win for Front Row Motorsports. Although Dillon finished 13th, he spent more than 89 percent of the race running in the top 15. Only three other drivers were in the top 15 more. One was his teammate Newman.

Richard Childress Racing took what it learned there and debuted new cars at Charlotte in the playoffs. Dillon advanced to that second round but wrecked after he was hit from behind by Martin Truex Jr. on a restart. Dillon had taken two tires on the pit stop during that caution while the rest of the field had taken four.

That incident played a role in Dillon losing a tiebreaker to Denny Hamlin to advance to the third round. A couple of weeks later at Texas, Dillon, with a new car, won the pole but wrecked after contact from Kevin Harvick. Newman showed speed two weeks later when he qualified third in the season finale in Miami, another 1.5-mile track, providing signs of progress on those tracks for the organization.

Of course, none of that guarantees any type of success this season.

“We have to work very hard to maintain our confidence and direction in our program and that means looking for incremental goals … and not allowing the ultimate prize that we’re trying to get to become overwhelming,’’ said Luke Lambert, crew chief for Newman. “If you want to climb Mt. Everest, you’ve got to do it one foot in front of the other.’’

PUTTING THE PUZZLE TOGETHER

In race shops full of cars, equipment and tools, it is the people that many say are the greatest commodity. Richard Childress Racing made a couple of key additions late last year.

Sammy Johns, a former crew chief and team executive, was hired to be the team’s operations director. Mark McArdle had held the position until leaving in Dec. 2015. His position was not filled but absorbed by Dr. Eric Warren.

“We missed that spot,’’ Warren said, noting the additional duties he had while also directing the competition efforts.

The team also added former crew chief Matt Borland to return to that role for Paul Menard. Borland is the third crew chief Menard has had since July 2016 as the organization seeks to find a way for that team to excel.

“You’ve got to keep bringing people to the team that are winners,’’ Warren said of the additions. “It’s important because that instinct of, ‘Hey, if I’m not winning, I’m upset.’ You have to have that kind of killer instinct.

“One of the things about Matt coming in is he has a very strong work ethic, been successful in the past. Not to take anything away from Slugger and Lambert, they both have great assets. We needed that, that person that can bridge the engineering side … but also has been a winning crew chief and an experienced crew chief.’’

WAITING TO CELEBRATE

The sport has been waiting years for the No. 3 to return to victory lane in a Cup race.

The number made famous by Dale Earnhardt, last went to victory lane in October 2000. Earnhardt charged from 18th to first in the final five laps to record the memorable victory. After Earnhardt’s death, Childress retired the No. 3 until Feb. 2014 when it returned with Austin Dillon, Childress’ grandson.

While the number reverberates with race fans for what Earnhardt did, it has a special meaning for Dillon. When he and brother Ty told Childress they wanted to go racing, he got them go-karts. Ty wanted No. 2 because that was his father’s number when he raced. Austin wanted No. 3. Childress reminded him about the statue of that number because of Earnhardt. Austin told him that he wanted that number because that had been Childress’ number when he raced.

To older fans, the No. 3 always will represent Earnhardt. They eagerly await when that car will return what is to them it’s natural place — in victory lane.

“There’s so many things that could happen this year that would, I think, be really impactful for the sport,’’ said Fox Sports analyst Darrell Waltrip. “The 3 winning a race would be pretty big to me.’’

To do that will take a team effort. Dillon enters his fourth full season in Cup and second full season with crew chief Slugger Labbe.

Dillon said Labbe learned last year what type of motivation works best for Dillon.

“I think he’s constantly giving me a little bit of a push, but it’s respectful,’’ Dillon said. “It’s not like a pump-you-up kind of push because he knows I’m already motivated. I think that’s where, when we first started, that’s where he thought he’d have to motivate me, but then he quickly learned I’m really motivated in everything I do.’’

TIME TO GO

Even as Richard Childress Racing seeks to move forward, Ryan Newman notes that it needs to look behind, if only for guidance.

“I think Richard Childress will sit here and tell you right now that last year we learned a lot of what not to do,’’ Newman said. “If you can take the things that you learned not to do and not making the mistake of doing them again and correct the things that you have done wrong than you should be a stronger team the following year.’’

The time is now to prove it.

“We’ve got to win races,’’ Menard said. “When Richard is mad it’s not a good day. When he is happy, things go well. We are going to do our best to make him happy.”

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Friday 5: Could Jimmie Johnson score Most Popular Driver award in 2020?

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NASHVILLE, Tenn. — It would be easy for some to expect that Chase Elliott’s second consecutive NMPA Most Popular Driver award marks the early stages of a streak that could rival, if not top, Dale Earnhardt Jr.’s record run of 15 consecutive titles.

But that would be overlooking some challenges Elliott will face.

One could come from Hendrick Motorsports teammate Jimmie Johnson, who said 2020 will be his last full-time Cup season.

That gives him a final chance to win one of the few honors he’s never captured in his NASCAR career.

Johnson is the only seven-time champion not to win the Most Popular Driver award. Dale Earnhardt was awarded the honor posthumously in 2001. Richard Petty won it eight times, the last time in 1978.

If he couldn’t win an eighth championship, would there be a better sendoff for Johnson than to win the sport’s most popular driver award?

“There’s no award that Jimmie could or will ever win that he doesn’t deserve,” Elliott said Thursday night after the NASCAR Awards show at the Music City Center. “Whatever next year brings, I’m looking forward to spending it with him. It’s been an honor to be his teammate. If he gets the (most popular driver) honor next year, that’s great and I’ll be happy for him. There’s no doubt that he deserves it. You do what he’s done in this sport, my opinion, you can do whatever you want. Pulling for him. I’d love to see him get eight (championships). I’d also love to get one.

“Don’t write him off yet because I think he’s pretty fired up, and I could see him having a big year next year.”

Johnson had his fans early in his career but his success turned many off, who tired of the Californian winning so often.

Things changed before the 2016 championship race in Miami as Johnson prepared to go for his record-tying seventh title. He saw it as he went around the track in a pickup during driver intros.

“I usually get flipped off a lot,” Johnson said that day after winning his seventh title. “They shoot me the bird everywhere we are, every state, everywhere we go. I kept looking up and seeing hands in the air thinking they’re shooting me the bird again. It was actually seven. All the way around the race track everyone was holding up seven, and it just gave me goosebumps, like wow, what an interesting shift in things.”

Another key challenger for Elliott for Most Popular Driver is two-time champion Kyle Busch.

Yes, that is correct.

Busch finished second to Elliott in the voting for Most Popular Driver award this year.

It once seemed impossible that Busch would finish in the top five in any type of most popular driver voting, but his Rowdy Nation fan base continues to grow.

If not next year for Busch, there’s the chance his fan base could carry him to a Most Popular Driver award sometime in the future.

Wouldn’t that be something?

 

2. Gut-wrenching pain

The most emotional moment of Thursday’s awards show came when Kyle Busch turned to wife Samantha to thank her for her support and also console her for the multiple failures this year in trying for a second child.

The couple went through in-vitro fertilization to have son Brexton in 2015. They used that experience to create the Bundle of Joy fund to provide money to infertile couples.

Samantha Busch announced in Nov. 2018 that she was pregnant with their second child only to suffer a miscarriage eight days later.

Busch’s voice quivered as he revealed on stage the pain he and his wife went through this year.

“I read quote recently that hit home for me,” Busch said to Samantha. “It said: “The strongest people are not those that show strength in front of the world but those who fight and win battles that others don’t know anything about. I’m right here with you knowing how hard it has been to go through multiple … yes multiple failed attempts of (in-vitro fertilization) this year.

“To walk around and try to face people week after week is difficult for me always knowing in the back of my mind how helpless I feel in life knowing how much I wanted to answer your prayers and be able to give you a gift of our baby girl.”

Busch said he had talked briefly to his wife ahead of time about revealing their loss publicly.

“I think there was a lot of naysay and negative discussions about what my emotions where and who I was in the playoffs and things like that,” Busch said after Thursday’s ceremony. “Not everybody knows exactly what is going on behind the scenes. Focus on your own.”

Busch said he never felt the devastation from the miscarriages impacted his performance.

“There were certain times, maybe, in meetings and things like that that I wouldn’t say it affected but it obviously came across my mind,” he said. “As far as it comes to the race track, when I put my helmet on, I feel like I can zero that out and do a really good job of focusing what the task at hand is.”

 

3. Nashville momentum?

The fan reception in Nashville has those in the sport encouraged that this week can build momentum to have a race at Fairgrounds Speedway.

Jerry Caldwell, executive vice president and general manager of Bristol Motor Speedway, continues to lead the efforts for Speedway Motorsports to return NASCAR racing to the historic track.

But to do so, Caldwell and SMI officials will have to navigate through the city’s politics from the mayor’s office to the metro council and the fair board.

“We understand that it’s a new administration,” Caldwell told NBC Sports about Mayor John Cooper, who was sworn into office in late September. “We’re encouraged with the conversations that we’ve had with them and look forward to continuing those. I think we all see a bright future there.

“We all see that there’s a ton of potential at Nashville Fairgrounds Speedway to create something that the city can be proud of, race fans can embrace and love, we can protect the heritage and celebrate that but also turn it into a venue that can be used 365 days a year.”

With NASCAR President Steve Phelps’ self-imposed deadline of April 1 to announce the 2021 Cup schedule, it would seem highly unlikely that negotiations can be completed in time for the track to be added to the schedule by then. Caldwell declined to speculate on timing “because we’re still in some conversations with the city to figure that out because there are a lot of moving pieces.”

Chase Elliott hopes this week shows city leaders the value of what a NASCAR race at Fairgrounds Speedway could be.

“Hopefully this sparks something in the city that allows the right people to make the right moves to come and race up here,” Elliott said, “because this place is too perfect not to.”

 

4. New cars for Bubba Wallace

Brian Moffitt, chief executive officer for Richard Petty Motorsports, says the team plans to have some sponsorship news in January. With the additional funding, the team will add new cars to its fleet for Bubba Wallace.

Even with the upcoming news, Moffitt said the team will still have some races available for sponsorships for the upcoming season.

Moffitt has high hopes entering the 2020 season.

“We’re going to be better right out of the gate this year in 2020,” Moffitt told NBC Sports. “We’re going to be right there with our partner (Richard Childress Racing) working with them a lot closer.”

Moffitt said the team anticipates having about half a dozen new cars by the first quarter of the season.

“We are going to have a lot newer equipment than we started (2019) with,” Moffitt said.

The challenge with that is that all the equipment will be outdated by the end of the season with the Next Gen car debuting in 2021.

“It’s still important in 2020,” Moffitt said. “We still have to perform for our partners. We want to be up there. It will help you prepare for 2021 coming out of the gate.”

Moffitt said the team also plans to add engineers and mechanics this season.

“We’re going to have some track engineers we haven’t had,” Moffitt said.

Wallace finished 28th in points last year, matching his finish in the points in 2018 as a rookie.

 

5. Pit road woes

Kurt Busch said a key area of improvement for his Chip Ganassi Racing team will be its performance on pit road. Busch said the team lost 120 spots on pit road.

“You can’t do that,” he said. “You’ve got to try to break even. You’re supposed to have a plus on pit road as far as spots gained. That’s where you’re going to see Gibbs … all those guys at Gibbs gained spots on pit road. We can’t lose that many spots at Ganassi on pit road.”

Losing spots on pit road can be related to when a crew chief calls in the driver to pit road, how quickly the driver goes down pit road without speeding and how well the pit crew performs.

“It just seemed like one pit road penalty led to a bad restart, a bad restart led to now the pit crew has to pick it up and get those spots back,” Busch said.

He noted how his season mirrored another Chevrolet driver.

“Our season was real similar to Alex Bowman,” said Busch, whose one win last season came in July at Kentucky. “Alex Bowman won at Chicago (in June) and then they faded and they were right with us in points all the way through the playoffs.

“Some of it was team. Some of it was me overdriving. Some of it was pit crew mistakes. The Camaro was a bit behind that we saw now at the end of the year with all those Toyotas in the championship 4.”

JGR teammates prank Kyle Busch with 30,000 pennies

Photo: Denny Hamlin
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NASHVILLE, Tenn. – Denny Hamlin and Martin Truex Jr. pranked Cup champion Kyle Busch by dumping 30,000 pennies on his bed as part of Truex’s payoff for losing a bet to Busch last month in New York City.

Hamlin, Truex, Busch and Kevin Harvick were all together in New York City promoting their appearance in the championship race in Miami. They were riding in traffic when Busch bet he could get to the hotel quicker by jogging. The other three took him up on it.

Busch arrived ahead of them and won.

Truex owed Busch $300 for losing the bet. Hamlin helped him come up with a creative way to pay it back.

Truex said on an Hamlin’s Instagram story: “It’s going to be fun to see his reaction. He’s going to be happy that he’s getting his money, I’m just not sure he’s going to be able to carry it home with him. We’ll see how this plays out.”

Busch didn’t know about the prank until Hamlin asked if he had seen Hamlin’s Instagram story.

“Took a look … and damn it,” Busch said after the banquet.

“I guess it’s in the pillow cases and everywhere. We’ll have to figure that out (how to remove them).

Asked if Truex was still good for paying off the bet that way, Busch joked: “He might get wrecked.”

 

 

What they wore on the red carpet …

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NASHVILLE, Tenn. – Before the show, drivers and their significant others walked the red carpet. Here’s a look at their outfits for the evening.

Kyle Busch, wife Samantha and son Brexton. (Photo by Chris Graythen/Getty Images)

 

Kyle and Katelyn Larson. (Photo by Jason Kempin/Getty Images)

 

Kevin and DeLana Harvick (Photo by Jared C. Tilton/Getty Images)

 

Clint and Lorra Bowyer. (Photo by Jared C. Tilton/Getty Images)

 

Joey and Brittany Logano.(Photo by Jared C. Tilton/Getty Images)

 

 

Kurt and Ashley Busch. (Photo by Jared C. Tilton/Getty Images)
Chase Elliott and Kaylie Green. (Photo by Jared C. Tilton/Getty Images)

 

 

Dale Earnhardt Jr. and wife Amy. (Photo by Jason Kempin/Getty Images)

 

Martin Truex Jr. and Sherry Pollex. (Photo by Jason Kempin/Getty Images)

 

Aric and Janice Almirola. (Photo by Jared C. Tilton/Getty Images)

 

Daniel and Kenzie Hemric. (Photo by Jared C. Tilton/Getty Images)

Chase Elliott wins Cup Most Popular Driver award

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NASHVILLE, Tenn. — Chase Elliott was selected as the NMPA Most Popular Driver in a fan vote announced during Thursday’s NASCAR Awards show.

It is the second consecutive victory for Elliott in the category.

“Honored to have two,” Elliott said on stage. “It’s really more than a trophy or award. It is about the people you see at the race track.”

Completing the top five in balloting: Kyle Busch, Matt DiBenedetto, Martin Truex Jr. and Ryan Blaney.

It is the 29th consecutive year that either an Elliott or Earnhardt has won the award. Bill Elliott won the award 16 times.

“To have 18 awards going back to Dawsonville is, I think, pretty cool,” Elliott said of the Most Popular Driver awards he and his father have won. “Obviously, I think a lot of that is due to him and his career and what he and his family built. It’s certainly isn’t all me and what I’ve done. I haven’t done anything … compared to what they did.”

The last driver not named Elliott or Earnhardt to win this award was Darrell Waltrip in 1990.

Other award winners included:

The Bill France Award of Excellence, an award that is not given every year, was presented to car owner Joe Gibbs for his signifiant contribution to the sport.

The NMPA Myers Brothers Award for outstanding contribution to the sport was presented to Darrell Waltrip.

The Betty Jane France Humanitarian Award is Joe Vaughn, who has volunteered for nearly two decades, raising both awareness and funds on behalf of the Project HOPE Foundation, based in Greenville, South Carolina. The foundation’s mission is to provide a lifespan of services to the autism community to help families, open minds, promote inclusion and expand potential.