Just a few days before Talladega Superspeedway hosts its second NASCAR weekend of the season, the track has announced a title sponsor for Sunday’s Sprint Cup race.
Originally called the Alabama 500, the 188-lap race is now labelled the Hellmann’s 500.
Hellmann’s, a long-time sponsor of Dale Earnhardt Jr. and JR Motorsports, produces Hellmann’s Real Mayonnaise.
The Hellmann’s 500 is the second elimination race of the Chase for the Sprint Cup and whittle the Chase field from 12 to eight drivers.
The race can be seen at 2 p.m. ET on NBCSN.