Sprint Cup race at New Hampshire now called Bad Boy Off Road 300

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Three days before the start of its NASCAR race weekend, New Hampshire Motor Speedway has announced the title sponsorship for Sunday’s Sprint Cup race.

The second race of the Chase for the Sprint Cup will now be called the Bad Boy Off Road 300. It was originally just the New England 300.

Bad Boy Off Road produces all-terrain vehicles, including four-wheelers.

The Bad Boy Off Road 300 can be seen Sunday at 2 p.m. ET on NBCSN.