General Tire announced during a Friday morning press conference at Daytona International Speedway that it has partnered with eight different racetracks for ARCA Racing Series events in the 2016 season.
The agreement will cover entitlement events at Daytona, Talladega Superspeedway, Pocono Raceway, DuQuoin (Illinois) State Fairgrounds and Kentucky Speedway.
The races with entitlement sponsorship are:
Feb. 13: Lucas Oil 200 Driven by General Tire at Daytona.
April 29: General Tire 200 at Talladega.
June 3: General Tire #Anywhere Is Possible 200 at Pocono.
Sept. 4: General Tire Grabber 100 at DuQuoin.
Sept. 23-24: General Tire Super Weekend at Kentucky.
General Tire will also have activation programs at Michigan International Speedway, Chicagoland Speedway and Kansas Speedway, the company announced.
“To see a company like General support our series … we’re very excited about new involvement and how you’re approaching it,” ARCA team owner and former NASCAR great Ken Schrader said during the press conference.