International Speedway Corp.’s annual report lists capacities for its tracks


International Speedway Corp.’s annual report was released Wednesday. Among the information in the report is the capacity for each of its tracks. Those capacities are:

Daytona International Speedway … 101,000 seats with 124 suites

Talladega Superspeedway … 78,000 seats with 30 suites

Michigan International Speedway … 71,000 seats with 46 suites

Auto Club Speedway … 68,000 seats with 80 suites

Kansas Speedway … 64,000 seats and with 56 suites

Richmond International Raceway … 59,000 seats with 40 suites

Darlington Raceway … 58,000 seats with 13 suites

Chicagoland Speedway … 55,500 seats with 24 suites

Martinsville Speedway … 55,000 seats with 20 suites

Phoenix International Raceway … 51,000 seats with 45 suites

Homestead-Miami Speedway … 46,000 seats with 66 suites

Watkins Glen International … 33,000 seats with 4 suites

Other items in the annual report:

— NASCAR-sanctioned races at its tracks accounted for about 88.8 percent of ISC’s total revenue in fiscal 2015.

— The breakdown of broadcast money remains the same as previous years with NASCAR receiving 10 percent, teams 25 percent and tracks 65 percent.

— In regards to the future, the report stated: “Looking ahead, we expect the continuing slow, but uneven, recovery in the broader U.S. economy to provide an environment for improved attendance-related and corporate partnership revenues. Our industry will further benefit from NASCAR securing its broadcast rights through the 2024 season with the largest broadcast rights deal in the sport’s 66-year history. Consistent with major sports properties throughout the world, broadcast rights represent our company’s largest revenue segment. Expanding and extending this contracted revenue will provide us unparalleled long-term cash flow visibility. We also believe the strategic initiatives we and the motorsports industry have undertaken to grow the sport will continue to strengthen the long-term health of our company.”

— On the subject of downsizing seats, the report stated: “Adjusting seating capacity is another consumer-focused strategy to promote sellouts, create excess demand and in turn increase capacity utilization at our major motorsports facilities. Over the past few years, we have reduced capacity at our major motorsports facilities. A significant portion of the capacity reduction was a result of our goal to provide improved fan amenities such as wider seating, create social zones with greater fan interaction/engagement for our guests, and remove sections that do not provide adequate sight lines. Based on our experience and the continual evolution of modern sports facilities, ticket demand relies strongly on creating a more personal experience for the fans. Enhancing the live event experience to compete with the at-home television experience is a critical strategy for our future growth. Other benefits derived from capacity management include improved pricing power for our events; enticing more customers to renew or purchase tickets earlier in the sales cycle; increasing customer retention; driving greater attendance to our lead-in events, such as NASCAR’s Xfinity and Camping World Truck series events; generating stronger interest from corporate sponsors; and creating a more visually compelling event for the television audience.”

— On fan amenities, the report stated: “Other key strategic focus areas designed to build fan engagement and augment the live-event experience include providing enhanced at-track audio and visual experiences, additional and improved concession and merchandise points-of-sale, creating more interactive social zones and offering greater wireless connectivity. We continuously monitor market demand, evaluate customer feedback, and explore next generation live-sports entertainment fan amenities, all of which could further impact how we manage capacity and spend capital at our major motorsports facilities.”

To read the annual report (form 10-K), you can download it from International Speedway Corp.’s site.

NASCAR Awards: Scene on the red carpet

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NASHVILLE, Tenn. — The NASCAR community gathered at the Music City Center to commemorate the 2022 season and celebrate Joey Logano‘s second Cup title.

The event can be seen at 8 p.m. ET Saturday on Peacock.

Here is a look at the scene on the red carpet before Thursday night’s NASCAR Awards:

Joey Logano and Brittany Logano (Photo: Dustin Long)


Ryan Blaney and Gianna Tulio (Photo: Dustin Long)


Kyle and Samantha Busch (Photo: Dustin Long)


Chase Elliott (Photo: Dustin Long)


Alex Bowman and Crystal Marsh (Photo: Dustin Long)


Tyler Reddick and Alexa De Leon (Photo: Dustin Long)


Denny Hamlin and Jordan Fish (Photo: Dustin Long)


Daniel Suarez and Julia Piquet (Photo: Dustin Long)


Chase Briscoe and Marissa Briscoe (Photo: Dustin Long)


Christopher Bell and Morgan Bell (Photo: Dustin Long)


Austin Dillon and Whitney Dillon (Photo: Dustin Long)


Kyle Larson (Photo: Dustin Long)


William Byron and Erin Blaney (Photo: Dustin Long)


Kevin Harvick (Photo: Dustin Long)


Ross Chastain and Erika Turner (Photo: Dustin Long)


Austin Cindric (Photo: Dustin Long)


Kurt Busch (Photo: Dustin Long)


Harrison Burton and Jenna Petty(Photo: Dustin Long)
Mario Andretti (Photo: Dustin Long)

Chase Elliott wins NMPA Most Popular Driver Award


NASHVILLE, Tenn. — Chase Elliott won his fifth consecutive NMPA Most Popular Driver Award on Thursday.

The announcement was made during the NASCAR Awards at the Music City Center. The show will air at 8 p.m. ET Saturday on Peacock.

Elliott is one of only five drivers to win the award since 1984.

Bill Elliott won it from 1984-88, 1991-2000 and 2002. Dale Earnhardt won the award posthumously in 2001. Darrell Waltrip won it in 1989-90. Dale Earnhardt Jr. won it from 2003-17. Chase Elliott has won it every year since.

Noah Gragson was voted as the Most Popular Driver in the Xfinity Series. Hailie Deegan was voted as the Most Popular Driver in the Camping World Truck Series.

Kevin Harvick to make decision on future by Daytona in February


NASHVILLE, Tenn. — Former Cup champion Kevin Harvick says he’ll know by Daytona in February his plans beyond 2023.

Harvick’s contract with Stewart-Haas Racing ends after the upcoming season. 

Harvick said Thursday before the NASCAR Awards that “it could go either way at this particular point” on what he’ll do, but he affirmed that “going into Daytona, I’ll know what I’m going to do.”

The Daytona 500 is scheduled for Feb. 19. Harvick anticipates making an announcement by then.

“We’re at a point where everybody needs to know what’s going on,” Harvick said. “There’s too many tentacles to everything that happens. Whether it’s the race team, driver management company, every element needs to know. It’s not fair to anybody to have to start the season not knowing.”

Harvick turns 47 on Dec. 8. Next season will be his 23rd in Cup. His debut came a week after Dale Earnhardt’s fatal crash in the 2001 Daytona 500. Harvick was selected by car owner Richard Childress to drive for Earnhardt’s team. 

Harvick has gone to win the 2014 Cup championship and 60 races at Richard Childress Racing and Stewart-Haas Racing. He’s tied with Kyle Busch for ninth on the all-time Cup wins list.

Harvick won two races last season. His victory last August at Michigan snapped a 65-race winless streak. He followed that by winning the next weekend at Richmond. 

Harvick has won at least two races in nine of the past 10 seasons. He has scored 41 of his 60 Cup wins since he turned 37 years old.

“Kevin, I think, is probably the No. 1 leader of the drivers, as he should be,” two-time Cup champion Joey Logano said Thursday. “He’s been around the longest. He’s very accomplished. He’s very smart. He’s been through the ups and downs. He’s lived it. There’s wisdom in experience. It’s great to hear his opinion on where we are as a sport.”

Harvick’s business interests include a management company that represents Cup drivers Ryan Preece, Harrison Burton and Ricky Stenhouse Jr., along with other athletes. Harvick also has worked as a broadcaster on NASCAR Xfinity races for Fox Sports, earning positive reviews. 

Harvick’s son Keelan, who is 10 years old, races and has competed in karting in Europe. 

“He’s got one more race in Italy … and then we’ll start all over again,” Harvick said of his son.

Harvick went overseas after the season finale at Phoenix to watch Keelan race.

“I think he’s definitely matured a little bit since he’s been making these trips,” Harvick said. “I think it’s important to have that culturing aspect of life to be comfortable to do things like that anywhere in the world.”

The NASCAR Awards program airs at 8 p.m. ET Saturday, Dec. 3 on Peacock. To sign up for Peacock, go here.

BJ McLeod, Live Fast team move to Chevrolet


NASHVILLE, Tenn. — Driver/owner BJ McLeod and Live Fast Motorsports will race in Chevrolets beginning with the 2023 NASCAR Cup Series season.

Based in Mooresville, North Carolina, Live Fast has been a Ford team.

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Live Fast is owned by McLeod, Matt Tifft and Joe Falk. Jessica McLeod, BJ’s wife, is the team’s chief operating officer.

“Our team is excited to make this transition to Chevrolet,” BJ McLeod said in a statement released by the team. “Chevrolet Camaros have proven great success on the track, and Live Fast Motorsports is looking forward to becoming a part of this advance.”

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The team will use ECR engines.

McLeod had one top-10 finish in 29 starts in the Cup Series last season.