NASCAR Chairman and CEO Brian France has once again placed highly on SportsBusiness Journal’s 2015 list of the 50 Most Influential People in Sports Business.
France is ranked 13th on this year’s list, a slight drop from his 10th-place rank on the 2014 list.
Here’s how SBJ described France’s place on the list:
“It was a busy year for NASCAR. The sport’s new elimination-style Chase for the Sprint Cup continued to garner attention, as did new TV deals with Fox and NBC. NASCAR also made gains in social media and developed a new trackside retail model.
“Now France must find a replacement for departing title sponsor Sprint, and finalize the coming “charter” system designed to give team owners equity in the sport.”
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